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FOR IMMEDIATE RELEASE
McGraw-Hill Professional Launches Harrison’s
Practice
Online Source For Fast, Up-to-Date Diagnosis and
Treatment Information Delivered on Multiple Platforms
New York, July 6, 2006 — McGraw-Hill
Professional, a leading global provider of information resources
for the scientific and medical communities, today announced the
release of Harrison’s Practice, an innovative Web,
wireless, and PDA tool that answers questions on demand at the point
of medical care. The tool was developed in collaboration with Unbound
Medicine, a leading provider of knowledge management solutions for
healthcare.
With new content from the same team of expert physicians who developed
the market-leading Harrison’s Principles of Internal Medicine,
Harrison’s Practice contains concise information
on diagnosis and management for the most common medical conditions,
with continuous updates. Users can scan information quickly to find
the most succinct, critical answers to deliver optimal patient care.
For more in-depth information on pathophysiology, users have access
to the most widely used internal medicine reference, Harrison’s
Principles of Internal Medicine.
“Harrison’s Practice is the next generation
Harrison’s tool for today’s busy students, residents,
and physicians who need answers on demand delivered to the desktop,
PDA, or via wireless devices like the Blackberry™ or the Treo™,”
said Michael Hays, vice president of McGraw-Hill Professional’s
Digital group.
The online reference tool includes fully integrated, detailed information
on more than 51,000 brand name and generic drugs including pill
photos and patient handouts in Spanish and English. In addition,
hyperlinks throughout Harrison’s Practice enable
quick access to the primary literature via PubMed.
“Harrison’s Practice’s highly structured
template, designed by medical information experts, is easily accessible
and puts key clinical information one click away at all times,”
Hays added. “This makes the system predictable, which helps
physicians do their jobs more efficiently and effectively. And,
they know they are getting the best information through this highly
trusted source developed by the best physicians in the world.”
McGraw-Hill Professional developed Harrison’s Practice
in collaboration with Unbound Medicine Inc. Unbound Medicine provided
product development expertise and created the underlying Web, PDA
and wireless platforms for Harrison’s Practice.
“Medical publications with the Harrison's name set the standard
for comprehensiveness and high quality,” said William Detmer,
MD, CEO of Unbound Medicine and consulting editor of Harrison’s
Practice. “We are delighted to join McGraw-Hill in their
goal of establishing innovative ways to make this important information
available to clinicians at the point of care.”
For more information or for an individual or institutional subscription,
visit HarrisonsPractice.com.
About McGraw-Hill Professional
McGraw-Hill Professional is a leading global provider of general
interest, business, multimedia and computer titles, and reference
works that include materials for the scientific, technical and medical
communities. It is a unit of McGraw-Hill Education, a division of
The McGraw-Hill Companies, a leading global information services
provider meeting worldwide needs in the financial services, education
and business information markets through leading brands such as
Standard & Poor's, McGraw-Hill Education, BusinessWeek and J.D.
Power and Associates. The Corporation has more than 290 offices
in 38 countries. Sales in 2005 were $6.0 billion. Additional information
is available at
www.mheducation.com.
About Unbound Medicine
Unbound Medicine, Inc. develops next-generation knowledge management
systems for healthcare. The company’s authoring, publishing,
and distribution platform together with its information architecture
services help partners provide mobile healthcare professionals with
advanced systems for creating, managing, and sharing knowledge.
Additional information is available at www.unboundmedicine.com.
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CONTACTS:
Tom Stanton
McGraw-Hill Education
212-904-2078
Anne Schuldiner Patterson
Unbound Medicine
1-610-627-9090 x228
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